I've been thinking long and hard about my branding lately. Many of you may know that I originally called my creative business Shindig Design Studio. It seemed like such a great fit when I was creating invitations. 'Shindig' means party, or social gathering, and the retro vibe was perfect for my design aesthetic. It was even a nickname, bestowed upon me by a good friend back in my old college days.
But as I plunged more and more into illustrating and designing surface patterns, the name Shindig suddenly seemed limiting. And as I licensed my first greeting card, I realized I really wanted my own name printed on the back, not Shindig Design Studio.
So now, as I role out my new web site, I decided it was the perfect time to make the switch. The artist formerly known as Shindig Design Studio is now Shannon Hays (Design and Illustration). Designer, illustrator, surface pattern designer, doodler. Who still loves a good party…